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Dedicated service

Conversion-Focused Website Development

Most websites do not underperform because of design. They underperform because the offer is vague, page flow is unclear, and the next step is weak. I rebuild websites around one commercial goal: more qualified pipeline conversations. That means tighter positioning, cleaner page hierarchy, stronger CTA logic, and technical SEO integrated from day one. I usually step in when traffic looks healthy but conversion is inconsistent, or when a redesign is needed without losing search momentum. Based in Marseille, I work with founders, product teams, and agencies in France and internationally. You get a website that is easier to rank, easier to manage, and easier for the right prospects to say yes to.

What is included

  • Positioning workshop and offer framing
  • Conversion-oriented information architecture
  • Responsive UI implementation with clean code
  • Technical SEO foundations (metadata, schema, internal links)
  • Launch checklist and post-launch optimization plan

Best fit when

  • Your traffic is growing but qualified leads stay flat
  • Your current site looks good but message clarity is weak
  • You need a redesign that preserves speed and SEO

Typical sprint flow

  1. 01 Audit and scope lock
  2. 02 UX, copy, and SEO priorities
  3. 03 Build, QA, and analytics setup
  4. 04 Launch and conversion follow-up

Proof and context

  • 10+ years in product and web delivery
  • 50+ missions across startups and scale-ups
  • Experience in demanding environments (PayFit, Capgemini)
  • Average first response in 24h

Free website conversion audit

Send your URL and receive a short action plan focused on structure, messaging, and lead capture performance.

You get in 5 business days

  • Top 5 conversion leaks on your key pages
  • Prioritized SEO and UX fixes
  • Execution sequence for the next 30 days

Get the prioritized audit

2 required fields. Response in 24 business hours with the best next action.

No spam. Unsubscribe anytime.

Website development FAQ

How long does a conversion-focused website project take?

Most projects run 3 to 6 weeks. Timing depends on page count, integrations, and whether we rewrite the messaging and SEO structure.

Do you handle SEO during development?

Yes. Metadata, heading structure, internal links, schema, and performance are built into development rather than added at the end.

Can you work with our in-house marketing team?

Yes. I regularly collaborate with in-house marketing teams and agencies in collaborative or white-label mode, with clear handover documentation.